Sports Placement Service Inc. has had a close relationship with Electronic Arts going back to their very first boxing game, FOES OF ALI . We have been there since KNOCK OUT KINGS was launched which many years later became FIGHT NIGHT. We are proud of the role we have played and honored that EA has trusted us for so many years.

In 2009, Sports Placement Service secured the deals for then client Mike Tyson and Muhammad Ali to grace the cover of Fight Night Round 4. The Los Angeles Times called Fight Night Round 4 one of the best video games of the year. 
Since 1998 SPS has helped locate and secure some of the sports biggest names and greatest champions to be part of the boxing series. Some of the names that we helped secure include but are not limited to, Tommy Hearns, Lennox Lewis, Joe Frazier, Miguel Cotto, Roy Jones Jr, Shane Mosely, Jake LaMotta, Vitali and Wladimir Klitschko, Sonny Liston, Carlos Monzon, Sugar Ray Robinson, Rocky Marciano, Ricky Hatton, Kevin Kelly, Arturo Gatti, Vinny Paz, George Foreman, Ricky Hatton and Marvin Haglar.